Research


Keeping your customers requires you to know exactly what they want. Assumption won’t work, so businesses have turn to research to gather information about their consumers. We at PG Consulting Limited will unlock the power of surveys to research your target market, understand their buying habits, get product feedback and measure customer awareness. We present to you our corporate research services.

We will conduct a preliminary study for your proposed project looking at the viability with an emphasis on identifying potential problems through an extensive analysis and evaluation and proffering solutions. It also involves evaluating how the solution will fit into the long term goal of your organisation.

Studies show it cost five times as much to gain a new customer than it does to keep an existing one. If your customers aren’t happy with your product or service, they will go elsewhere and you may never know it. You don’t have to spend loads of money to get answers; you just need to take advantage of our smart, cost effective consumer survey tool. We will deploy it to see where you stand with your customer base.

There are various factors that influence the habit, consumption pattern and the buying decisions of your product or service by the consumers. We at PG Consulting Limited will help you conduct a behavioural study to identify those factors and see how they can be positively influenced.

Consumers see product sampling as an opportunity to try a product with no risk. Product sampling is the single most powerful way to generate awareness. Product sampling has a powerful motivational influence on consumers, touching core beliefs, values and attitudes so as to inspire a strong bond. New products are the lifeblood of your business. Don’t take risks, use trained, and knowledgeable new product launch marketing consultants to be sure of success. Let us avail you of our expertise.